From Satisfied to Superfan: The Data Behind Loyal Vet Clients

Is your “8 out of 10” client experience quietly killing your referrals, loyalty, and pricing power?
In this episode, Dr. Sam unpacks the “Serve” stage of his Find–Serve–Keep marketing model.
Backed by real-world stories and surprising survey data, Sam explains why your “pretty good” client experience may be costing you more than you think—and how to flip it into your most powerful (and profitable) form of marketing.
Listen to discover:
- Why 8/10 clients are less loyal - and what separates them from raving fans
- The hidden key to price satisfaction (hint: it’s not being cheap)
- How to hardwire a “10/10 or nothing” mindset into your team - without burning them out
- The overlooked client touchpoints that quietly erode trust and repeat visits
- How to engineer wow moments at every step of the journey
- What “educate to value” looks like in the consult room, and why it builds both confidence and conversions
If you think client experience is a soft skill, think again. It’s your secret weapon for growth.Press play and start turning everyday interactions into extraordinary marketing.
If you could use an outsider perspective on your current marketing strategy, book a time with Sam for a free marketing 'triage' here.
If you'd like Sam's help to grow an abundant practice, here are 4 tools that will help:
1. Get Sam’s book “The Abundant Practice”
2. Take the 7 minute Practice Diagnostic Assessment to uncover the biggest opportunities in your practice. s
3. Join our FREE closed Facebook Group, “The Practice Incubator Group”. It’s the place we share good ideas that work in practice.
4. Want to discuss your situation? Click here to have a chat.